CCCG Tip of the Day

Learn and use your customers’ names! Calling a customer by name makes him or her feel special and it will make them more likely to continue doing business with you. Even grocery store managers and full time employees should work to learn the names of their regular customers. I have shopped at the same Krogers grocery store for almost 10 years and the same “customer service” manager has been there, but has never made an attempt to learn any of her customers’ names. She has probably checked me out 20 times and could learn one name a week so she could start greeting customers when they walk in her store. This could be the difference between average and excellent service.

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